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WHAT IS MAILCHIMP?

MailChimp is a newsletter hosting company and publishing platform that allows users to create and design email campaigns, share them on social networks, integrate with web services and more.

The service also makes it easy for users to manage subscribers and track campaign results.

MailChimp offers several features including custom forms, Facebook integrations, campaign track, social sharing, and google analytics integration. The service offers users dozens of pre-designed templates with the ability to ability to create a template from scratch.

With MailChimp users can track results from their campaign, including the ability to track who’s opening and clicking on your newsletter.

MailChimp offers several pricing plans, including a Free plan. Pricing plans increase depending on the number of subscribers. The Free plan allows up to 2,000 subscribers and up to 12,000 emails a month. Monthly fees for subscribers over 2,000 start as as little as $10 a month.

PRICE: Free (up to 2,000 subscribers)

PROS:

  • Integration - MailChimp is fully integrated with a variety of services
  • Google Analytics - Connect your MailChimp account with Google Analytics
  • Tracking - Track how many emails were delivered, opened, clicked, and more
  • Templates - Dozens of pre-designed templates, or design your own
  • Mobile apps - View reports and more with MailChimp's iPhone and Android apps

cons:

  • Subscriber Limit - Each plan limits the number of subscribers you can have
  • Costly - Depending on the number of subscribers you have, plans can get costly
  • Email Limit - Limit on the number of emails you can send out each month

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